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Noel Santos

 

 

Emmanuel A. Santos JD CPA, Incorporated

447 Sutter Street, Suite 714, San Francisco, CA 94108

 

Phone: 415-362-8921

Fax:     415-362-8924

Cell:     415-412-5839

 

Email: noel@eas-cpa.com

Website: www.eas-cpa.com

 

 Your Business...Your Family...Our Concern

September 2024

September 2024 Q and A

Q and A

QUESTION:
My husband and I approach investing differently. Is this the norm?


ANSWER:
Quite often, it is. According to studies by the University of California, Berkley and Nerdwallet, more men (68%) hold stocks than women (48%), and men trade about 45% more often than women. Women are less likely to feel educated about and confident in choosing investments.


These findings don't mean men's approach to investing is better; it is just different. Women investors (66%) make up for lesser knowledge and confidence by seeking professional assistance.


They're also more risk-averse than men and hold their investments longer — traits that may potentially give women a leg up on consistent long-term returns.


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