Nolan Accounting Center


4262 South 108th Street, Greenfield, WI 53228


Phone: 414-425-5690

Fax:     414-425-2373


October 2019

Get Ready For Small Business Saturday

While Black Friday – the day after Thanksgiving – has become one of the biggest sales events of the year for the largest retailers, small business owners look forward to Small Business Saturday – the next day - as one of their busiest days. If you own a small business, here’s how you might position yourself for success that day.

If you depend on foot traffic, as many Main Street businesses do, advertise prominently on your storefront so that people walking by notice. Advertise sales in your community paper and especially via apps and social media. Perhaps you’ll publicize a promotion where the winners come away with merchandise as their prizes

You’ll have to start by cutting prices in line with what your competitors charge. Consider providing services like free wrapping, and offering additional incentives for shoppers on your preferred and frequent customer lists. You might also give a small bonus or increased commissions to workers who serve your clients on this big day.

Your employees are your customers' first and last impression. Train them to greet everyone with a smile and a comprehensive knowledge of the merchandise they'll sell.


Enter your Name and Email address to get
the newsletter delivered to your inbox every month.


Enter your Name, Email Address and a short message. We'll respond to you as soon as possible.

The information and opinions contained in this web site are obtained from sources believed to be reliable, but their accuracy cannot be guaranteed. The publishers assume no responsibility for errors and omissions or for any damages resulting from the use of the published information. This web site is published with the understanding that it does not render legal, accounting, financial, or other professional advice. Whole or partial reproduction of this web site is forbidden without the written permission of the publisher.